SGN #20

60 min.

Tajamar: Dual Vocational Training and soft skills, preparing the professionals of the future of graphic arts

We explore how training in Dual Vocational Training and soft skills and collaboration with companies are redefining the future of work in the graphic sector, with Javier Rodríguez-Borlado de Tajamar.

Audio
Podcast

About the episode

In this episode of Signolia, we have Javier Rodríguez-Borlado, coordinator of relations with companies at Colegio Tajamar, a leading institution in professional training in graphic arts. We talked about the importance of soft skills in the labour market, their impact on companies and how collaboration between schools and companies is key to training well-rounded professionals. Javier also analyzes the dual training model in Spain, inspired by the German one, and reflects on the challenges faced by the new generations of students and workers. In addition, we address how technology, including tools such as artificial intelligence, is redefining the educational and work landscape.

Episode Summary

0:00

Introduction and presentation by Javier Rodríguez Borlado
Sergio Carbonell introduces Javier Rodríguez Borlado, coordinator at Tajamar, a benchmark in professional training in graphic arts.

1:00

The importance of taking notes and extracting key insights
Javier shares his method of note-taking as a learning tool and how this relates to soft skills.

2:00

What are soft skills and why are they essential?
Explanation of the concept of soft skills, their origins in the U.S. military, and how they are applied to the workplace.

4:00

Comprehensive training in Tajamar: good professionals and good people
Javier details how Tajamar incorporates soft skills into its educational programme, including values and transversal competences.

6:00

Factors affecting new generations of students
Reflection on the impact of technology, the pandemic and family changes on today's young people.

7:00

The skills most in demand by companies
Commitment, punctuality, active listening, critical judgment and cognitive flexibility are some of the most sought-after soft skills.

10:00

The dual training model: inspiration and challenges in Spain
Analysis of the German dual training model and the challenges to implement it in Spain.

14:00

The link between companies and educational centers
The importance of creating synergies between companies and training centers to better prepare students.

19:00

Patience in the implementation of structural changes
Why cultural and educational change takes time and how lack of patience affects long-term projects.

21:00

The study of deferred gratification and its impact on life
Discussion of the famous "marshmallow" experiment and its correlation with personal and professional success.

28:00

Soft skills in the face of technological advances
How artificial intelligence is transforming the value of hard skills and reinforcing the importance of soft skills.

34:00

Erasmus project: innovation in post-pandemic soft skills
Javier explains Tajamar's Erasmus project to address soft skills in the post-pandemic society and artificial intelligence.

40:00

Being a good person: the core of professional and personal success
The importance of values in teamwork and their impact on the work environment.

44:00

The role of companies in training their teams
Reflection on how companies should assume soft skills training to attract and retain talent.

49:00

How to generate respect in the workplace
Javier and Sergio explore how respect and effective communication are the basis of intergenerational collaboration.

54:00

Conclusion and acknowledgements
Closing of the episode with an invitation to continue delving into the impact of vocational training and new technologies.

Related Links

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Tajamar Web
Diseño sin título (5)
Tajamar Instagram
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Clip "Millennials in the Workplace" - Simon Sinek
Diseño sin título (5)
Article "Dual Vocational Training is already mandatory..." - El Confidencial
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VET Congress 2023 website

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We

Sergio Carbonell

More than 20 years in the business world, in the areas of point-of-sale branding and online marketing.

Javier Rodriguez-Borlado

Javier Rodríguez-Borlado is coordinator of relations with companies at the Tajamar School, specializing in professional training in the graphic arts.

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We explore how training in Dual Vocational Training and soft skills and collaboration with companies are redefining the future of work in the graphic sector, with Javier Rodríguez-Borlado de Tajamar.
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