Viscom Italia is one of the most important trade fairs in Europe in the world of visual communication. It is designed for professionals who are looking for inspiration, new solutions and contacts in areas such as printing, signage, graphic decoration or the design of commercial spaces. The event stands out for its practical and creative approach. A good example is WonderPlace, an area where real applications of graphic products are shown in contexts such as shops, hotels or workshops. There are also conferences, workshops and spaces dedicated to talent and innovation, such as the DIVA competition or the Elementaria exhibition. In addition to being a platform for doing business and discovering trends, Viscom focuses on sustainability and the technological evolution of the sector. An essential event for those who work in visual communication, both from the technical and creative side.