Master of Business Management
for SMBs in visual communication
Turn your daily chaos into a Production machinery Cost-effective and autonomous.
THE SECTOR IS
CHANGING
ARE YOU READY?
New technologies, more demanding clients, price pressure and difficulty in finding talent. Competition is becoming more and more professionalized.
This master's degree was created to help make the definitive leap from overloaded self-employed to entrepreneur with control, strategy and vision of the future.
It is not theory, it is not empty motivation. It is business management applied 100% to printing, signage, signage, branding and graphic production companies.
SMOKELESS
100% practical content adapted to your real business.
TAILOR-MADE
Specific tools for the visual communication sector.
SELECT NETWORK
Only 10 places to guarantee real accompaniment.
RESULTS
You will go from chaos to a profitable and orderly company.
The Transformation
Leadership
Manage people, not just orders. Create a culture of accountability.
Real Margins
Calculate the cost of each minute in your workshop to budget well.
Processes
Production systems that minimize errors and speed up deliveries.
Marketing Local
SEO positioning and recruitment for signage and printing companies.
AI and Automation
Reduce administrative work by using applied Artificial Intelligence.
Sector Talent
How to attract and hire the best professionals in the graphic sector.
12 Modules for
Real Success
A 16-week trip designed by and for entrepreneurs in the visual sector.
Business strategy and diagnosis
In-depth analysis of your company and the visual communication market. You will define positioning, specialization and bases of a realistic strategic plan.
Business mindset and personal leadership
We work on your growth: leadership, productivity, time management and relational capital. Your company will not grow more than you.
Shock and reaction plan
Identification of immediate growth levers, analysis of real customer and product profitability based on data.
Vision, values and direction
Definition of life and business vision, goals and strategic coherence. Management of imposter syndrome and fears.
Systems and processes
Documentation and improvement of key processes, creation of operational manuals and standardization to scale without chaos.
Marketing and customer acquisition
Local SEO, websites that convert, SEM, Social Networks, LinkedIn and strategic networking adapted to the sector.
Sales
Optimization of the commercial process: customer journey, budgets that sell and technology to improve closings.
Team and talent management (I)
Delegation, definition of roles, labor costs, talent selection and hiring of salespeople.
Team and talent management (II)
Internal organization, organizational charts, team KPIs, effective meetings and professional evaluation.
Team Leadership
Leadership styles, management of conflicting profiles and evolution from boss to inspiring leader.
Finance and Scorecard
Construction of financial KPIs, margins, costs, average ticket and practical cash management.
Project Management
Methodologies and tools to manage projects effectively, meeting deadlines without stress.
PRACTICAL METHODOLOGY
Start: February 3, 2026
Book in advance, seats fly.
Duration: 16 weeks
The time needed for real and lasting change.
100% Online Format
Group mentoring by videoconference.
Mentors
Javier Santos Pascualena
FOUNDER OF INFOAUTÓNOMOS
"I'll eliminate your finance phobia and teach you how to make data-driven decisions."
Sergio Carbonell
CEO XPRINTA
"25 years in the industry have taught me that order is the only path to freedom."
Boost your
Visual Enterprise
Book your spot now to turn your chaos into profitability. We only accept 10 entrepreneurs per edition to ensure maximum impact.
I WANT MY PLACE
SECURE PAYMENT
CERTIFICATE