Introduction and presentation by Raúl Sanahuja
Raúl Sanahuja, head of communication at Epson Spain, joins us to talk about innovation, visual communication and Japanese technology.
What is Epson really? Much more than printing
We explore the areas in which Epson has a presence: robotics, mobile sensors, airbags, and its philosophy of "more than you see".
Hidden Technology & OEM: Epson within other brands
Epson doesn't just make printers: it provides printheads and precision technology to third parties who integrate them into their products.
Resin inks: more durability, less impact
Advantages of resin printing: no odours, no volatile emissions, resistance to sun and scratching, and ideal for sustainable environments.
Sustainability as a requirement in tenders and branding
How companies value the use of recycled materials, certificates and clean technologies when contracting services.
Training as a sales pitch
The importance of manufacturers like Epson training signmakers so they can better prescribe their products.
Textile printing and personalisation: new opportunities
Direct-to-textile printing, DTFilms and personalisation as profitable new lines of business for sign makers and decorators.
Decorative applications in cabinets and hotels
Real cases of graphic integration in furniture and hospitality. Textiles and design are integrated into interior design projects.
From product to project: consulting as a business model
Differences between selling products and offering solutions. The importance of advising and co-creating with the end customer.
C!print: Epson presents its new products
Positive balance of C!print, presentation of the UV range for rigids and expansion of Epson in flatbed printing with high resolution.
What's Next: DTFilm Roll to Roll
Preview of the new SurColor G6000 , Epson's DTFilm solution for working on roll. The big news of 2025.
Innovate or die: the future of the graphics sector
Evolution towards immersive experiences, internal and external communication, and the combination of digital projection with printed elements.
Closing and acknowledgements
Final reflection on Epson's role as a driver of innovation in the graphics sector and thanks for their participation in the podcast.
