SGN #46

38 min.

Alina Kiliwa: the art of hand lettering from Mexico

The artist Alina Kiliwa shows us how hand lettering is still alive as urban art, protest and craft in the face of the digital age.

Audio
Podcast

About the episode

In this podcast episode Sinnolia , we're joined by Alina Kiliwa, a leading figure in Hand lettering and urban art in Latin America. His story is an example of how a traditional trade can survive strongly in a digitally dominated world. From her self-taught beginnings to her international presence at mural festivals, Alina defends the human value behind every stroke and every painted letter.

We talk about the current state of the Hand lettering , its cultural impact, barriers to access to training, and how cities are losing their visual identity. We also discussed artificial intelligence in design and the urgency of revaluing the Creative Trades . An episode that inspires and brings to the fore the power of the handmade.

Episode Summary

0:00

Introduction to Hand lettering with Alina Kiliwa

We begin by introducing Alina and her connection to the Hand lettering from an artistic and cultural perspective. We talked about how this discipline defines the visual landscape of many cities and how it connects artists from all over the Spanish-speaking world.

1:59

Childhood, observation and love for signs

From a young age, Alina was fascinated by hand-painted signs. Although he studied graphic design, his true passion was always Hand lettering , discovering it as a visual language that unites technique, expression and urban legacy.

5:00

Self-learning and challenges to train

The lack of academic spaces in Mexico forced Alina to train on her own. Through trial and error, and through access to communities and workshops, he began to master the techniques of Hand lettering , facing material and cultural barriers.

8:18

International workshops and career development

Thanks to workshops with Latin American experts, he perfected his style. She learned to work with brushes, enamels and different surfaces, consolidating her profile as one of the emerging artists in the field of Hand lettering in Mexico and abroad.

10:04

Tools, painting and manual techniques

He details how he chooses materials for his projects, from glass to walls. Explain why the Hand lettering It requires specific knowledge that is not taught in conventional schools, and how environmental regulation affects its practice.

13:08

Customers looking for authentic signage

Many brands seek to convey authenticity through Hand lettering , especially in industries that want to stand out visually in urban environments. Alina highlights how this style has become a trend in physical and digital spaces.

16:13

Murals, Street Art and Protest

Alina is part of collectives that use the Hand lettering as a means of political expression. Through posters and murals, she takes messages to the street that generate social, feminist and cultural reflection, turning the visual into a tool for change.

19:27

Artificial intelligence vs. manual art

We discuss how AI is entering the world of design, but it cannot replicate the essence or emotional impact of AI. Hand lettering . For Alina, the value of human stroke and the connection with materials are irreplaceable.

24:07

The disappearance of graphic heritage

We are talking about the risk that traditional signs face in urban policies. The Hand lettering , in addition to communicating, preserves the visual memory of cities. In Mexico City and Madrid, groups are fighting to protect these cultural elements.

30:09

Teaching signage to new generations

Alina shares her experience as a teacher at Domestika, where she teaches the basics of Hand lettering new talents. Her course seeks to democratize access to this craft and preserve its techniques for future generations of visual artists.

33:52

Recognition at international festivals

From B-Murals in Barcelona to Pinta Malasaña in Madrid, Alina's work has been awarded for its quality and unique style. Their presence represents the internationalization of Mexican art and the revaluation of the Hand lettering .

36:42

Future of signage, networking and community

In closing, Alina reflects on the future of the profession and how social networks help to make the profession visible. Hand lettering . She is grateful for the creative community that promotes her and is considering new projects both in Mexico and in Europe.

Related Links

Domestika
DOMESTIKA
ALINA KILIWA
WIKIPEDIA
Instagram logo
INSTAGRAM ALINA KILIWA

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We

Alina Kiliwa

Alina Kiliwa is a Mexican visual artist and letterer specializing in hand signage, calligraphy, and urban art. Self-formed...

Sergio Carbonell

More than 20 years in the business world, in the areas of point-of-sale branding and online marketing.

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