Construction and Cost: The $2.3 billion Las Vegas Sphere represents a feat of modern architecture. Its construction, which has captured global attention, is distinguished not only by its size, but also by its technological innovation.
LED Display Technology: This sphere houses the largest LED screen in the world, extending over 53,862 square meters. Composed of more than 1.2 million LED discs, each with the ability to display 256 million colors. This advanced technology has been developed by the company SACO in Zaragoza, Spain, leaders in the field of LED systems and lighting.
Unique Design and Audiovisual Experiences: In addition, the Sphere features an innovative dual-dial structure. Inside, there is another sphere that creates an exceptional space for events, allowing 18,600 spectators to immerse themselves in a unique audiovisual experience. Equipped with 64K displays and over 164,000 speakers, the Sphere provides total immersion to your audience.
A coveted advertising space: The Sphere has also stood out as a high-profile advertising space. A clear example was the advertising confrontation between PlayStation and Xbox, where both brands used this monumental platform for their promotion, with advertising rates reaching $450,000 per day.