Workshop

43Min

Integrating AI into a print shop process

About the workshop

In this Workshop in round table format , Sergio acts as Mediator to lead a practical conversation about how the artificial intelligence is already being applied in the printing industry and the Web to print : automation of tasks, reduction of errors and real improvements in productivity and service.

The following participate in the table:

  • Matteo Antonello (ESKO GRAPHICS BV)

  • Franco Luis Gómez (Onlineprinters Spain)

  • Aroa Rodríguez (REALISAPRINT)

Throughout the debate, specific use cases such as the Automatic file review in prepress (to detect faults before production), the Automatic Imposition to speed up job preparation, and the role of AI in Production Planning and Customer Support . The focus is clear: leverage AI to eliminate repetitive tasks and gain efficiency, without losing human judgment at critical points.

The workshop also leaves a very actionable final idea: start where it hurts the most (processes, data, ERP/CRM and automation) and move forward step by step, because AI is not in the distant future: it is already a competitive advantage in the sector.

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We

Sergio Carbonell

And the person responsible is...

I have been developing projects in the world of
signage and visual communication at the point of sale.

In all aspects: commercial, manufacturing, printing,
marketing... and finally, management in the Xprinta group

There are many things that have helped me learn and grow
in this sector, which I am passionate about. One of them is collaboration.

And that's why we created Signolia: to give back a small part
than what so many professionals in our profession gave us before.

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